Privacy policy
Privacy policy by 2FL
This Privacy Policy describes how your Personal Information is collected, used, and disclosed to others when you visit or purchase something from 2fl.com (the “Site”).
WHAT PERSONAL DATA WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and certain cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, the websites or search terms that brought you to the Site, and information about your interaction with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Data using the following technologies:
– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit: http://www.allaboutcookies.org.We collect Device Information using the following technologies:
– “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, pages from which you come to the Site and where the Site directs you to, and date/time stamps.
– “Web beacons,” “tags,” and “pixels” are electronic files used to record data about your use of the Site.
When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information.”
When we talk about “Personal Data” in this Privacy Policy, we mean both Device Data and Order Data.
HOW WE USE YOUR PERSONAL DATA
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, preparing you for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
to communicate with you;
to check orders for potential risk or fraud; and
to send you information and advertisements about our products or services, according to the preferences you have indicated.
We use the collected Device Data (in particular your IP address) for the purposes of risk and fraud screening, and more generally to improve and optimize our Site (for example, by generating analytics about how our customers navigate the Site and to assess the success of our marketing and advertising campaigns).
TO WHOM WE PROVIDE YOUR PERSONAL DATA
We provide your Personal Data to third parties who help us use your Personal Data as described above. For example, we use WordPress to operate our online store. We also use Google Analytics to help us understand how our customers use the Site. You can learn more about how Google uses your Personal Data by visiting https://policies.google.com/privacy. You can also opt out of the use of Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.
We may also disclose your Personal Data to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIORAL ADVERTISING
As described above, we use your Personal Data to send you targeted advertisements or marketing communications that may be tailored to your interests. For more information about how targeted advertising works, please visit the Network Advertising Initiative (“NAI”) information page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
FACEBOOK – https://www.facebook.com/settings/?tab=ads
GOOGLE – https://www.google.com/settings/ads/anonymous
BING – https://account.microsoft.com/privacy/ad-settings/
You can also opt out of certain of these services through the Digital Advertising Alliance’s opt-out pages: http://optout.aboutads.info/.
DO NOT TRACK
A “Do Not Track” signal from your browser does not cause our data collection or use practices to differ from those we use.
YOUR RIGHTS
If you reside in Europe, you have the right to access the Personal Data we hold about you and to ask that your Personal Data be corrected, updated, or deleted. If you wish to exercise these rights, please contact us using the contact details set out below.
If you are located in the EU, we also note that we process your Personal Data for the performance of contracts we have with you (for example if you order something through the website) or for the purposes of our legitimate interests listed above. Please note that your Personal Data will be transferred to countries outside of Europe, including to Canada and the United States.
RETENTION PERIODS
When you place an order through the Site, we will retain your Order Information until you ask us to delete this information.
MINORS
This Site is not intended for persons under the age of 18.
CHANGES
This Privacy Policy may be updated from time to time, for example because we change the way we handle data or for other operational reasons or because this is required by law or regulation.
CONTACT US
If you would like to know more about how we handle privacy or if you have questions or would like to make a complaint, you can send an email to info@2fl.com.
